• Darling, not the whole story, motivational quotes, wearable quotes, viral crew necks
  • mama tumbler, skinny tumblers, cute tumblers, custom tumblers

Meet The Owner

We Are A Proud Afterpay Retailer

Afterpay, after pay, installment pay, 4 easy payments, wear now pay later, shop now pay later, no interest, no fees, no credit checks.

Wear now, pay later with Afterpay!

We are pleased to offer this service to our BFFs. Available on orders of $35 or more. AfterPay allows you to enjoy your purchase now, and pay over time. No interest or fees! You pay 25% of your total today and the balance in 3 equal installments every 2 weeks. Easy peasy!

Welcome to But First, Fashion! Boutique

We love styling our BFF's! Please review our size chart for your best fit. Most of our collection is true to size. If an item is not running true to size, it will be mentioned in the product description. Please email us at info@shopbffboutique.com if you have any questions. Emails are answered within 24 hrs. 

Now, let's shop!